By the time, Mr. Sebastião and its team had promoted
great spreading into the doctor-dermatological classroom
that started to indicate the product as medicine for
removal of spots. The commercial success lode after that
mainly pushed because it’s great effectiveness offered
by the products. The pharmacies of Mr. Sebastião already
weren’t capable to take care of the orders. The market
invited him to industrialize the product.
Joining himself to a partner, Mr. Geraldo Possendoro,
appeared the industry, opportunely baptized of Muriel.
(We’re unaware of some case where the product has been
born before the industry and that this gained its name).
We don’t know for sure why Mr. Sebastião and Mr. Geraldo
had constituted a cosmetic industry and not a
pharmaceutical laboratory. Perhaps for difficulties in
the time.
The products had earned a light essence. The name
“pomada” gave place to “cream”, offering to the market
the Lotion and the Muriel Cream that we know today.